Use WordPress Tags and Categories
Categories and tags play an important role in WordPress posts. Many People does not aware of the benefits of WordPress Tags and Categories but if you can use it properly, it can be useful in the SEO point of view as well. Tags are helpful in ranking on Google SERP and other search engines as well. Visitors can find content with the relevant tags.
Properly initialization of WordPress Tags and categories, you can help your visitors and the Web Crawlers to navigate the content on your website easily and smoothly. It enhances and improves the structure and visibility of the site.
You have to be very careful while selecting WordPress Tags and categories, inappropriate tags and categories can affect you your website user experience and SEO rankings.
You can also rank the WordPress tags which is additional SEO factor for your website.
What are Categories in WordPress?
Categories are used to organized related posts from your website and user get all related content under the same group. Categories help the user to find your post easily and quickly. Web Crawlers also find the content on your website easily and it can help you to rank better on SERP.
You can display the categories in the main menu or navigational menu of your website that make easier for the visitor to find the content of the site. You can also assign more than one categories to one post but make sure that it must be relevant.
What are Tags in WordPress?
Tags help the webmaster to identify the related post together and also user can get the information relevant with the tag when searching for it. When the user clicks on any tag, he will get all post related to the associated tag. A website can attract more traffic and better ranking with the use of tags.
Tags are searchable by the user can more specific than the categories. WordPress beginners confuse about the use of WordPress post tags and number of tags used for the post. Well, ideally you can use up to 10 tags for the post but it should be relevant.
Difference between WordPress Tags and Categories
- Based on your needs you can use subcategories as the categories are hierarchical while the tags are not hierarchical.
- You can use up to 10 tags for the particular page and post of the WordPress site while there is a restriction of using multiple categories.
- Add categories in the main menu and navigational bar while tags can not be added into the navigational menu but you can add it to the sidebar.
- You can rank particular tags in the SERP while categories can not be ranked.
How to use WordPress tags and categories
- Use WP.com and WP.org tags carefully
WordPress.com is a free blogging platform while WP.org is CMS and the most preferred platform for blogging. With WordPress.com you can use a number of tags that can be useful for the user to find relevant posts. But with the WordPress.org you can not use excessive tags as it will lead to the duplication issue. Use of duplicate tags and categories consider your content is not relevant for displaying in the result.
- Do not make Separate Categories for Authors
WordPress has already author categorization system, there is no need to mention separate categories for every author. When a post is posted on WordPress site with a name, it can display author name as well.
- Avoid duplication of Tags and Categories
WordPress shows you previously used tags list, so make sure you must use tags which is unique, don’t duplicate it. Also, don’t use category and tags with the same name. It considered as a duplicate.
- Do Keywords Research for Tags and Categories
If you want to improve the post ranking on the search engine and want to drive more organic traffic then you must use keywords rich categories and tags. In-depth keywords research helps you to find relevant keywords phrases for your WordPress site.
- Don’t ignore WordPress Tags
Many people do not give importance to WordPress Tags. Tags make it easier for the user to find the related post on your site. You can be used up to 10 tags for a single post and page. Ignoring the tags may affect on the WordPress tags ranking of the site and also on website traffic.
Takeaway
Use of WordPress tags and categories determine by the website content and keywords you are using. Proper use of WordPress tags and categories achieve a higher ranking on the search engine. Well written SEO friendly content must be used along with the tags and categories. Use the tags and categories wisely and achieve ranking on SERP.
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